When it comes to convincing a reader to buy, sometimes there’s nothing more compelling than a good sales pitch. Yes, you can have excellent back copy, a stunning cover, but nothing makes a reader morph into a buyer quicker than a hefty pitch that pushes every single hot button (and even a few they didn’t [...]

(Transcript of live interview, December 2008)
Juanita Watson, host: … today, I have on the program, Fred and Kim Goldman, the father and sister of Ron Goldman who was tragically murdered along with Nicole Brown Simpson in Brentwood CA in June of 1994.
In 2006, HarperCollins announced the publication of a book in which O.J. Simpson told [...]

Like most creative professions the question of a qualified success in writing is not easy to concentrate into one definitive answer.
Just as there are a multitude of writing styles, so too are there many examples of writing success.
Examples
1. “If I can just finish my first story, I will have success.”
2. “If I can just work [...]

For every individual some moment comes when it seems logical to ask if that is what they want to do till the rest of their days. Indeed, according to the statistics, 25% of those involved in various industries have no interest in what they manufacture or produce or sell. The truth is that no one [...]

If you are a webmaster you will know that writing articles for publication in ezines is an excellent way to get free publicity for your website. One thing that holds many would be writers back is that they don’t think they will be able to find enough to write even on a subject they know [...]

It’s a common belief that summer is the right time just for swimming in a warm blue see, tanning under the hot blazing sun, backpacking, camping, flying a kite, building a sandcastle… in other words, anything that does not require particular mind work.
But you are greatly deluded if you are following the crowd. Summer is [...]

Are you trying to get organized so you have more time to write? Here are six rules guaranteed to make you more productive and more organized when you add them to your life.
1. Work with Yourself, Not Against Yourself
When you’re trying to become more organized, it’s tempting to try and fit into the existing [...]

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Have you ever had anyone criticize your writing? Maybe they were just having a bad day. After all some people just can’t seem to say anything nice.
Not everyone is comfortable with criticism, but there may be times when it provides just what you need to move forward in your writing.
There is a man that’s been [...]

In article anatomy I like to teach that there are several key components. Of course these can be stretched varied and thrown out altogether, but not until you’re an expert at writing content-rich articles. One key component of a clear article is, of course, the lead paragraph. Second in importance only to the headline itself, [...]

Ms. Preble is an award-winning teacher, a jazz singer and pianist, and the author of The Queen Geek Social Club and its just-published sequel Queen Geeks In Love (both available from Penguin Books). A self-admitted geek, Laura is a science fiction fan and currently lives in the San Diego area with her husband, jazz saxophonist [...]