What’s a major deity to do when he finds himself washed up on Mt Olympus? Jupiter, once mighty Roman God has spent two millennia sulking about his defeat at the hands of Yahweh and the loss of the great Roman Empire. Jupiter and his motley assortment of gods have become complacent, even the eternal fountains [...]

My publishing journey has been unusual enough that friends and publicists alike have suggested I write about it, especially the part about being a man writing love stories in a woman’s genre. But it’s not just the genre. The whole publishing and agency world I encountered was dominated by women. Sound interesting enough? Okay. There’s [...]

When Warner Books, one of the world’s largest publishing companies, published my first book, The Angry Clam, back in 1998, the most common question I was asked was, “What were you smoking when you wrote this book?” This was quickly followed by the second most common question, “How in the world did a 40-page, hand-written [...]

Most people in the writing world talk about the three levels of rejection–form, personal, rewrite–but I’ve discovered seven types (after over 200 rejections before being published and about hundred after, I should know). Learning how to analyze rejection is a helpful skill for any writer because you’ll learn what to ignore, what to consider, [...]

Got knowledge? Got an enthusiastic target market? Then there’s no reason to stick to books, ebooks, audios and videos to convey your expertise. Many more creative options abound, and give you the chance to entice an unsure buyer to make an initial purchase as well as have something appealing for followup sales.
Creative packaging also gives [...]

Is it possible to achieve a higher romantic love than the resigned complacency we see all around us? If so, can it be sustained for long? Would many people really want it? Sure, nonfiction literature is replete with books, courses, and seminars on how to achieve romantic or marital bliss. But few of us seem [...]

I have no idea how many books are crammed onto bookshelves all about the subject of marketing, there must be many millions. It is a subject well understood, how do you make someone buy your Widget as opposed to the other guys Widget? Marketing is the answer, but, marketing comes at a price. How much [...]

The press release bills this book as a love story, I disagree, it is a story about love. Specifically one man’s search for an everlasting love. We meet Wayne Cavanaugh as a sophmore attending the rather blue collar Drexel College where he is studying engineering. Through flashbacks author Rob Costelloe explores Wayne’s young life and [...]

Like many authors, writing a novel was always an aspiration. When I finally started the process, in Shades of Darkness, Shades of Grace I had a great story that had evolved from real-life events. Still, the majority of my experience was writing nonfiction, a style that generally called for straight facts with less emphasis on [...]

I have lived in New York City my entire life. I often feel privileged to be a part of the energy and magic of this Mecca of celebrity. Under the semi privileged dome of my existence, I encounter the rich and famous at every turn. When I was a teenager, I crossed paths with Jerry [...]